If you've never had a business before, you need to know how to start one up! Throughout the course we talk of starting and building your business, but this part of the course is designed to address the technicalities.
BUSINESS PARTICULARS: SETTING UP YOUR BUSINESS:
OVERVIEW:Throughout the course, business particulars are discussed in detail: How to get clients; how to network; how to find vendors to refer; the importance of follow up… the list is endless.
WHAT YOU'LL LEARN: This unit includes more information about the technicalities, i.e. getting a license and a bank account; finding a place for your business; your business model; the value of inventory; and the importance of accepting credit cards for payment from your clients, which will increase your sales significantly.
MARKETING AND STRUCTURE:
OVERVIEW:Marketing is addressed throughout the course; however, this segment gets down to the nitty-gritty of what you have to do.
WHAT YOU'LL LEARN: The value of networking and advertising; joining civic organizations; attending and participating in bridal shows; and getting those critical referrals from those in the wedding industry that matter most. You will also learn the most effective ways to advertise your business to get results.
